# Visitor-aware homepage hero assembly

Judges: visitor context: referrer, ad term, device, page history. Questions: choice:hero\_variant - prebuilt hero blocks; choice:visitor\_stage - researching, comparing, ready-to-book. Action: render matching prebuilt hero and CTA block.

Grade: A — A clean typed decision \(yes/no, a pick from a list, or a level on a scale\) that is concrete, repeats routinely, and has meaningful value.. Score: 5.5.

Vertical: Cross-industry.

Function: Personalization & CRO.

Status: Idea.

Volume: high.

Value: major.

Risk: moderate.

Evidence: null.

Flags: None.

- [Vertical](/verticals/cross_industry/)
- [Function](/functions/personalization_cro/)
- [Next-best-action recommendation](/use-cases/next-best-action-recommendation/)
- [Which pricing-page variant fits this visitor](/use-cases/which-pricing-page-variant-fits-this-visitor/)
- [Content recommendations by user profile](/use-cases/content-recommendations-by-user-profile/)
- [Dynamic content variant selection](/use-cases/dynamic-content-variant-selection/)
- [Vercel Edge personalization decision](/use-cases/vercel-edge-personalization-decision/)
- [Visitor intent from page behavior](/use-cases/visitor-intent-from-page-behavior/)